Infoserve Group PLC

Yahoo!Local Featured Listings enable your business to be found online at exactly the right time in the buying cycle by consumers looking specifically for the products or services you provide in a chosen location.

There are huge benefits to advertising your business on Yahoo!Local, and they include:

• Getting your business address and telephone number found online. Research shows that: 86% of all local searches are online¹, 90% of these searches result in offline activity², 61% of offline activity results in a purchase³, 90% of consumer purchases are made within 20 miles of where people live or work⁴.
• Direct exposure for your business on one of the world's most used search engine and media portal, through local searches that are relevant to your business.
• Advertising for your business 24 hours a day, seven days a week.
• A direct link to your business's website from your listing.
• Affiliation with a global media company and one of the world's most well known brands.

The latest research shows that Yahoo!Local UK receives between 3.7 and 16.1 searches every second of every day.⁵

In addition, Yahoo! has 19.5 million UK unique users—66% of UK Internet users.⁶

1, 2, 4. Source: The Kelsey Group, March 2008
3. Source: TMP Directional Marketing Source
5. Source: Infoserve, July 2007
6. Source: comScore Networks, November 2006

View the terms and conditions applying to Yahoo! Local Advertising